Oakley Golf, a subsidiary of the high end Italian brand Luxottica, has its roots in motocross where vision and style are at the forefront of what makes it special. But it’s not just sunglasses that makes Oakley a world-wide sensation.

Bags, golf apparel, and even footwear have all borrowed the same mentality from eyewear: use the highest quality materials, manufacture them to make the customer feel good, and have a certain jazzy style appealing to a broad array of consumers.